cleargif_vizzit

Key strategic issues

Achieving profitable growth is contingent on a number of critical conditions and key issues.

  • Achieving profitable growth is contingent on a number of critical conditions and key issues. NCC aims to always be the customers’ first choice. To achieve this objective, NCC focuses on four key areas when engaging in customer relations (one company, one voice;understanding the customer’s business; openness and clarity; and delivering the right product with the right quality at the right time).

 

  • NCC operates in mature markets characterized by price-based competition, which means that cost reductions are a prerequisite for achieving profitable growth. NCC will continue working to reduce construction costs.

 

  • NCC is one company that conducts industrial, construction, civil engineering and development operations, and it must capitalize on Group synergies – both operational and financial – acrossvarious support functions and operations. From a financial standpoint, for example, cash flow from the construction and civil engineering operations (which are conducted with negative working capital and generate a positive cash flow over time) can be invested in the development business.

 

  • The housing development business is a Group-wide activity. Growth of the housing development business will require more efficient processes and certain changes in the product mix. One step toward more efficient processes will be further integration of NCC’s development and production operations. Other steps include establishing construction systems that reduce costs, improve quality and increase the level of specialization in development and production operations. NCC’sproduct mix will be expanded to include lower price segments and additional rental units.

 

  • NCC aims to be the leading society builder of sustainable environments and will capitalize on this sustainability perspective to proactively developnew businesses.
Bella Sky Hotel in Denmark

 

Vision
NCC’s vision is to be the leading company in the development of future environments for working, living and communication.

Business concept - responsible enterprise
NCC develops and builds future environments for working, living and communication. Supported by its values, NCC and its customers jointly identify needs-based, cost-effective and high-quality solutions that generate added value for all of NCC’s stakeholders and contribute to sustainable social development.

Objective
NCC’s overriding objective is to create value for its customers and shareholders. NCC aims to be a leading player in the markets in which it is active, offer sustainable solutions and be the customers’ first choice.

Last updated 2/1/2012 | Print | Share this page
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